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We started sylantharo because financial plans shouldn't feel like homework

Back in 2019, we noticed something odd. People had gym memberships, meal plans, even apps that reminded them to drink water—but when it came to their money? Most folks were winging it. We thought that was backwards. So we built something different.

It began with a simple observation

Freya and Callum met at a financial services conference in Melbourne. They both worked at traditional firms and kept hearing the same frustration from clients: "Why does this feel so complicated?" Budgets felt restrictive. Investment advice sounded like a foreign language. And goal-setting? That often meant filling out endless forms.

The breakthrough happened over coffee in Adelaide. What if financial planning felt more like having a conversation with someone who actually cared about your life? Not just your numbers, but what you were trying to build.

"We wanted to strip away the jargon and just help people figure out what they wanted—and how to get there without feeling overwhelmed."

By early 2020, sylantharo launched with six clients. Now we work with hundreds of individuals and families across Australia, and the approach hasn't changed much. We still start by asking what matters to you, not what your portfolio looks like.

Team collaboration during early planning sessions in Adelaide office Financial planning worksheets and coffee during client meeting Review session with client discussing financial milestones

The people behind your plan

Our small team brings together experience from banking, behavioral psychology, and more than a few career pivots. What we share is a belief that good financial planning should make your life easier, not more stressful.

Freya Linwood, Financial Planning Lead at sylantharo

Freya Linwood

Financial Planning Lead

Freya spent a decade at a major bank before realizing she wanted to work with people, not just products. She's particularly good at translating complex financial situations into clear next steps. Outside of work, she's usually hiking somewhere in the Adelaide Hills or testing new recipes that don't always turn out great.

Get in touch with Freya
Callum Penrose, Client Strategy Director at sylantharo

Callum Penrose

Client Strategy Director

Callum comes from a background in behavioral economics, which is a fancy way of saying he understands why we make weird choices with our money. He joined sylantharo to build systems that actually match how people think and live. When he's not working, he's probably fixing up his 1970s motorbike or reading something obscure about decision-making.

Connect with Callum

How we actually work

We don't believe in one-size-fits-all templates or rigid formulas. Every person we work with gets a plan built around their actual circumstances—not some idealized version of what financial wellness "should" look like.

Our process focuses on clarity and momentum. We start by understanding where you are and where you want to go. Then we map out realistic steps that fit into your life as it is today, not as it might be someday.

Regular check-ins that adapt as your situation changes throughout the year
Plain language explanations without financial industry buzzwords or overcomplicated charts
Flexible goal structures that account for real life interruptions and unexpected changes
Honest conversations about trade-offs because every choice has consequences worth discussing

Looking ahead to 2026 and beyond

We're expanding our workshop offerings this year. In March 2026, we're launching a series of small-group sessions focused on household budgeting and savings acceleration. These aren't lectures—they're working sessions where you leave with an actual plan you can use.

We're also building better tools for couples who are trying to merge their financial lives without the usual arguments. That launches mid-year, probably around June 2026.

But the core of what we do stays the same: helping you figure out what you want your money to do for you, and then building a path to make it happen. If that sounds like something you need, we'd be happy to talk.

sylantharo office workspace in Adelaide showing planning materials and client resources